from independent saturday mag interview with chapman brothers:
'I'm reminded of hearing the video artist, bill viola, speak in durham cathedral. He said that the romantic idea of the artist, working away in his solitary studio, was an anomaly; that for most of history the artist had worked in a collective, subordinate to an idea, which, in the middle ages, was god.
Like an agency, subordinate to a brand? Working as a collective rather than as heroic creatives. It'd be true if it wasn't so pretentious
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