The always watchful Freelance Fred points at this Coke job ad. Which makes you go; what?
Whatever that job is (and the description doesn't make it a whole lot clearer) I want it. I want that title on a business card. But it reminded me of a splendid quote I found in The Long Tail (more of which later) :
"There are no masses; there are only ways of seeing people as masses" - Raymond Williams.
Brilliant. There should be more Marxist critiques of quant methodologies.
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