Noticin.gs is a new game from the Tom Tom Club (not that Tom Tom Club, I made a joke). It's splendid, you should look at the about and the blog to see what is the what. It's the beginnings of something really interesting, embedding a game in the world, that you can play in lots of different ways.
What I particularly like is the way they're developing it; as an ad hoc build-up of rules and gameplay from a really simple initial premise. It's just the way I see Arthur and his friends make up games. They'll come up with some simple thought, some world they want to be in - I'm Wolverine, you're all space marines - and just start playing. Rules come along when they get bored, or some unfairness needs to be squared, or someone else turns up and fancies being Wolverine. And some of the rules work and some don't. Some get unruled or revised and some are baked in. And usually, by the end, it's just too arcane and complex and it all falls apart. Presumably though, sometimes, all the rules work and it adds up to really excellent fun and that game sticks and lasts and becomes something timeless like Lurky. But if it doesn't, it doesn't matter because good fun has been had on the way.
Noticings reminds me of that, we'll start playing, we'll see what's fun or interesting. Rules will be added, or taken away, something might emerge, it might not, but fun will have been had on the way.